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Publishing & web operations

WordPress:
the workflow in practice.

Editorial brief-to-reviewed draft

FROM INPUT TO HANDOFF

A clear job
for every step.

This is a proposed workflow pattern. We confirm data access, permissions, integration options and review ownership with your team before implementation.

Confirm roles, publishing permissions and plugin behavior. Keep draft generation separate from permission to publish or install software.

Explore the architecture behind the pattern ↗
01

Start with a defined trigger

An editor approves a topic, audience and intended reader outcome.

02

Assemble the right context

Collect approved source material, brand guidance, page structure and the site's editorial standards.

03

Perform the bounded task

Draft the article or page with supported claims, useful progression and clearly identified information gaps.

04

Review before taking action

An editor checks accuracy and audience value. Technical changes receive separate review in an appropriate preview environment.

05

Deliver and record the result

Save the approved content through the existing editorial process and retain source references for future updates.

Build an improvement loop
around real work.

Measure substantive edits, unsupported claims, publishing errors and reader-task completion rather than volume alone.

Keep the input, relevant context, review decision and final result connected. When a reviewer corrects something, use that evidence to improve the instructions or integration, then validate the change against representative cases.

CHOOSE THE RIGHT SUPPORT

Build it. Build with us.
Or have us manage it.

The workflow stays centered on your business. The engagement determines who learns, implements and operates it.

DIY

Your team owns the build.

Start with AI workflow training and the Factory Line source package. Workshop support is available when you need feedback.

Explore the $2,500 package ↗
DFY

We manage the foundation.

Include all the learning and guidance, with ownership of agreed operations and major implementation decisions.

Explore managed delivery ↗
START WITH YOUR WORK

Where is your team
doing too much by hand?

Bring a process, a bottleneck, or an idea. We'll help you decide what to automate, what to keep under human review, and where to begin.